Challenge - Create a Type Specimen to showcase the qualities of an ‘overlooked’ typeface, bringing it to the attention of a new generation of designers.
Solution - In order to fully know whether a certain typeface would be appropriate for a project, one must first know what it would look like against their work, just like a wall and a paint sample.​​​​​​ Royal blue and the example text (Rule Britannia) were chosen due to being quintessentially British. The collection shows examples of how each weight would look in different scenarios. 
Back to Top